Ashley de Silva
Chief Executive Officer
Ashley loves helping organisations, people and teams to deepen their impact.
He has held senior strategy, operations and communications roles and worked across the community, public and private sectors. As Chief Executive Officer, Ashley leads ReachOut to achieve its vision for better mental health and wellbeing for all young people.
Ashley also enjoys collaborating to improve outcomes and drive system change. He is a board director for Mental Health Australia and a member of the Global Leadership Council for the eMental Health International Collaborative. He is also co-chair of Telstra’s Technology and Wellbeing Roundtable – a long-running alliance of 40+ organisations from across the corporate, not-for-profit, government and academic sectors that provides a space to share knowledge and find opportunities for collaboration.
Ashley holds an Executive Master in Business Administration from the University of New South Wales’s Australian Graduate School of Management, a Master in Positive Organisational Development and Change from Case Western Reserve University, and a Bachelor of Management and Marketing from Monash University.
Ben Bartlett
Director of Government Relations and Communications
Ben is passionate about ensuring young people have the resources and support they need to meet life’s challenges and achieve their full potential.
With over a decade of experience working in state and federal politics, including as a Senior Adviser to Australia’s 29th Prime Minister, the Hon Malcolm Turnbull, he has been instrumental in driving policy change and reform agendas on a diverse range of issues from marriage equality to online safety and clean energy.
As Director of Government Relations and Communications at ReachOut, Ben has focused on increasing federal funding so that we can meet the high demand for our services and invest in innovative new products. He ensures that ReachOut’s views and expertise are heard in mental health policy reform processes and is implementing a reputation and engagement strategy to build understanding of our value and impact as a vital youth mental health service.
Ben holds a Master of International Trade and Development, a Bachelor of Commerce (International Business) and a Bachelor of International Studies from the University of Adelaide.
The Government Relations and Communications team is responsible for government relations, policy, media, communications and stakeholder relations functions at ReachOut.
Björn Bohme
Director of Product, Design and Technology
Björn is passionate and curious about evolving ways to help young people feel better through the use of online services. He has more than 25 years’ experience in the IT industry.
Prior to joining ReachOut, he was the Chief Technology Officer for ANZ at CTM, one of the largest travel management companies in the world, where he had overall responsibility for developing and rolling out their technical platform, as well as ensuring agreed service levels were met.
Björn has also worked as a senior technical and business consultant for a number of global blue-chip enterprises including Lufthansa, Ericsson and Bang & Olufsen. He holds a Masters Degree in Industrial Engineering and Management from Linköping University in Sweden.
The Product, Design and Technology team is responsible for Service Design, Product Development, Delivery and Data Analytics.
Tracey Campbell
Director of Marketing and Fundraising
Tracey’s commitment to making a difference to the lives of young people is inspired by her two teenagers.
With more than 20 years’ experience in the not-for-profit sector, she has a strong track record in revenue growth, community engagement and enhancing an organisation's marketing capabilities. Tracey previously held key leadership roles at WWF in Australia and Asia Pacific, and at Mission Australia, and led revenue growth for many International Non-Governmental Organisations in her role as General Manager at 2evolve, a leading fundraising agency.
As ReachOut’s Director of Marketing and Fundraising, she leads a team of gifted marketers and fundraisers to support young people, their parents and the broader community with their mental health and wellbeing.
Tracey holds a Bachelor of Public Administration from Manchester Metropolitan University and a Diploma of Direct Marketing from the Chartered Institute of Marketing.
Jackie Hallan
Director of Service
Jackie’s commitment to creating a positive and sustainable impact on the mental health and wellbeing of young people is driven by her own lived and living experience of mental health challenges.
Jackie has 15 years’ experience in program management and health promotion focused on youth health and wellbeing. Previously, she worked in skin cancer prevention, leading the growth of the SunSmart program across NSW, and the implementation of the award-winning Sun Sound youth skin cancer prevention campaign. She adopts an evidence-based approach and places a high value on collaboration, creativity and continuous improvement.
As ReachOut’s Director of Service, Jackie leads a diverse team of peer workers, mental health experts, content creators and volunteer coordinators. The team combines research insights with subject-matter expertise and a focus on empathy and equality to bring the service to life with and for our users.
Jackie holds a Bachelor of Business from Queensland University of Technology and a Diploma of Management from the Australian Institute of Management.
The Service team is responsible for the Youth Involvement program, ReachOut PeerChat, Online Communities, self-help content and clinical governance.
Janina Jancu
Director of Operations and Company Secretary
Janina has a passion for and commitment to enabling organisations in the health and youth sectors to achieve their purpose and to have social impact.
She has more than 30 years’ experience as a senior executive in the not-for-profit, government and corporate sectors, providing a complete range of corporate service supports across these sectors.
As Director of Operations, Janina is focused on enabling the efficient and effective provision of ReachOut’s services by providing high-quality financial support, strong risk, compliance and governance management, sound legal advice, and high-quality facilities and information and communication technology infrastructure to all staff.
Janina holds a Master in Business Administration from the University of Sydney, and a Bachelor of Arts and Law and a Graduate Diploma in Social Impact from the University of New South Wales. She is a graduate of the Australian Institute of Company Directors.
The Operations team is responsible for finance, office operations, legal and compliance, governance and risk, and board coordination.
Karen Wilcox
Director of Research and Impact
Karen has a longstanding commitment to the non-profit sector, knowing how much potential it has for changing people’s lives for the better. She has worked in non-profit human services for over 20 years, with deep experience in leadership roles.
Karen is passionate about knowledge translation and accessibility, and has contributed to numerous national, state and territory legal reforms and policy and practice developments throughout her career. As a champion for best practice, Karen believes that research is most effective when it can add real value to the work of practitioners and services. She has provided subject-matter expertise and written content for a number of key national websites, and demonstrated thought leadership within the family and domestic violence sector through workshops, training conference presentations and publications.
The Research and Impact team is responsible for ReachOut’s groundbreaking work in social impact measurement, evaluation activities, primary research relevant to ReachOut’s needs, and ReachOut’s Aboriginal and Torres Strait Islander Social and Emotional Wellbeing project. The team also provides research support to other ReachOut teams developing new services and products.
Karen holds a Bachelor of Arts (hons), a Bachelor of Law and a Graduate Certificate in Social Impact from the University of New South Wales.
Karen is nearing completion of a PhD in outcomes measurement and non-profit capacity building at UNSW, where she is a Scientia scholar.
